I guess this is getting buzz, and that is what they wanted...

A Brazilian yogurt company is now running ads saying,

"Forget about it. Men's preference will never change. Fit Light Yogurt."

Below is one of the photos from the campaign.



The premise is to place overweight women in iconic sexy female roles to imply they are no longer attractive if they are "chunky."

Here's to perpetuating low-self esteem!